Discover the journey of Christopher Lampert, founder of Standard English Academy, as he shares his motivation, challenges, and strategies for success in the competitive field of English language education.
Motivated by a Passion for Effective Communication
Christopher Lampert’s foray into the world of English language education was driven by his deep interest in corporate training and effective communication. His journey began with TEFL communication instruction for adult working professionals, which eventually led him to establish Standard English Academy. This unique blend of experiences shaped his professional goals and aspirations, inspiring him to provide high-quality language education services tailored to the needs of professionals.
Achieving Work-Life Balance: The Key to Entrepreneurial Success
Maintaining a healthy work-life balance is crucial for Christopher Lampert as he pursues his entrepreneurial endeavours. Despite the demands of running a business, he prioritizes his family’s well-being, ensuring quality time for them. Christopher also emphasizes the importance of self-care, dedicating time to exercise, hobbies like fishing, pool, and golf, as well as personal development through ongoing education and training. This balance allows him to bring a refreshed and focused mindset to his work.
Navigating Challenges: Triumph Amidst a Pandemic
Every entrepreneur faces significant challenges throughout their career, and Christopher Lampert is no exception. The Covid-19 pandemic presented an immense setback for his business. Standard English Academy, once financially rewarding, suddenly witnessed a drastic decline in customers and capital gains. However, Christopher’s resilience and adaptability allowed him to navigate through these difficult times, keeping the business afloat and finding innovative ways to serve his clients.

Key Skills and Qualities: The Pillars of Success
Christopher Lampert attributes his success in the industry to a combination of key skills and qualities. His focus and goal-oriented mindset enable him to set clear objectives and work diligently to achieve them. With a background in corporate operations management, Christopher excels in developing creative solutions, overseeing processes, and leading teams. His expertise in communication and business development, coupled with strong presentation and training skills, has been instrumental in establishing Standard English Academy as a trusted institution. Furthermore, his bilingual proficiency in English and Thai, with conversational Spanish, allows him to connect with a diverse range of learners.
Staying Ahead: Embracing Evolving Trends and Advancements
In the ever-evolving field of language education, staying updated with the latest trends and advancements is crucial. Christopher Lampert’s approach involves continuous interaction with ESL teachers from different educational institutions, gaining insights into their teaching experiences. Additionally, he engages with teenagers and working professionals to understand their informal and formal communication styles, ensuring that Standard English Academy remains at the forefront of innovative language instruction.
Standard English Academy: A Vision for Success
The establishment of Standard English Academy was inspired by Christopher Lampert’s work at Kasetsart University, where he helped Thai business owners and executives improve their communication skills. This experience propelled him to create a business model that goes beyond conventional language schools. Standard English Academy offers exposure to organizations that may not typically seek language instruction services, while also prioritizing student growth and improvement. By providing personalized attention and customized solutions, the academy sets itself apart from competitors in the industry.
A Proud Achievement: Empowering Government Employees
Among the many projects, one achievement stands out for Christopher Lampert – organizing and administering two three-day business communication seminars for 80 Thai government employees from the Social Security Office. The success of this project has led to plans for an intensive 12-week continuation course. This accomplishment reflects the academy’s dedication to empowering professionals and enhancing their communication skills for real-world scenarios.

Fostering Innovation and Creativity: An Inspiring Work Environment
Christopher Lampert understands the importance of fostering innovation and creativity within his team and organization. He leads by example, demonstrating the expectations he has for his team members. Christopher believes in providing real-world situations of people interacting in positive and negative ways, allowing his team to learn from both good and bad examples. Additionally, he always extends a helping hand, offering support and guidance whenever needed. This collaborative and supportive environment encourages his team to think outside the box, leading to innovative solutions and creative approaches in their work.
Making Difficult Business Decisions: A Thoughtful Process
Christopher Lampert has had to make difficult business decisions throughout his career. One instance that stands out is when he had to give up a second office location, a year after renting it, due to financial considerations. Despite the desire for a physical space, Christopher realized that the overhead expenses were not sustainable while the business was struggling to generate profit during the Covid-19 pandemic. Ultimately, he made the difficult decision to let go of the office and transition to a work-from-home setup, prioritizing the survival of the business.
Ensuring Customer Satisfaction: Building Lasting Relationships
Customer satisfaction and building long-lasting relationships are paramount to the success of Standard English Academy. Christopher Lampert and his team always prioritize being available for project consultation, acting as honest and trusted partners for their clients. They remain open-minded and willing to adapt to course corrections and improvements as needed. By providing unique and customized solutions that exceed expectations, Standard English Academy ensures that every client feels valued and receives exceptional service.
Empowering Professionals: A Personalized Approach

Standard English Academy takes pride in its personalized approach to language education. Christopher Lampert and his team are dedicated to empowering professionals, going above and beyond to provide customized solutions. They believe in thinking outside the box, tailoring their services to individual needs, and ensuring that all students experience significant improvement in their language skills. By delivering exceptional results and exceeding expectations, Standard English Academy has solidified its reputation as a trusted partner for professionals seeking to enhance their communication abilities.
A Future of Growth and Excellence
Looking ahead, Christopher Lampert envisions a future of continued growth and excellence for Standard English Academy. By embracing emerging technologies, staying updated with industry advancements, and maintaining a commitment to personalized instruction, the academy is poised to redefine English language education for professionals. With Christopher’s leadership and passion for effective communication, Standard English Academy will continue to empower individuals and organizations, enabling them to achieve their goals in an increasingly interconnected global landscape.
In the competitive field of English language education, Christopher Lampert’s Standard English Academy shines as a beacon of excellence, setting the standard for quality instruction and personalized service.